Press

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USG Boral ME unveils major expansion

Saudi Gazette, Nov. 19, 2016

USGBORAL ME, the renowned manufacturer of interior finishing products, has begun production of metal ceiling panels from its Dammam factory in Saudi Arabia, the newest and latest plant for metal ceiling in the region for the past 5 years. The move marks a major expansion of the company’s product portfolio, which comprises plasterboard, ceiling lining systems and accessories.

The new products, which are considered an enlargement for the USG Boral ME ceiling tiles portfolio, will be unveiled in the region at The Big 5 show in Dubai, UAE, next month (Nov. 21-24).

USG Boral ME unveils major expansion

Fares Saghbini, managing director of USG Boral ME said: “The annual growth of demand for interior finishing products in GCC is 25.6% with a value of $8.87 billion from the projects likely to be completed over 2016. Currently, there are more than 10,000 projects under construction or in planning stage in the GCC, while the estimated value of construction projects that will be completed in the next decade is $1.4 trillion. Therefore, this expansion is a much needed step to meet those increasing demands.”

“Our new high-quality and cost-efficient aluminum alloy and steel ceiling systems, are targeted at commercial and institutional interiors, residential excluded, enhancing the aesthetic and functional value of these interiors since they provide virtually unlimited design possibilities for applications ranging from banks to corporate offices, shopping malls, and as well as airports.”

“What differentiates us is that the whole production of the Metal Ceiling System, from tile to suspension system is done in-house; giving premium finishing, high quality and a wide variety of choices. Moreover, our products range varies from standard suspended ceiling systems to specialties and custom-made to meet the various requirements of architect’s specifications.”

The systems meet several industry standards including ASTM E119 for fire tests of building construction and materials; ASTM C423-99 for test method for sound absorption and sound absorption coefficients by the reverberation room method; and ASTM E84 for fire hazard classification, among others.

Also, contributing to energy savings and thus to Leadership in Energy & Environmental Design certification program for green buildings (LEED), these systems are being manufactured with high recycled content (HRC) and offer a light reflectance performance of LR-1, in compliance with ASTM Standards.

“Our systems have high sound absorption and sound attenuation and are environment-friendly and recyclable. Needless to say, they’re easy to install, easy to clean, robust, and have an easy access quality to them for service maintenance” Saghbini points out.

Saghbini added that Saudi Arabia, with $52.5 billion worth of various construction projects currently under way, is the biggest interiors market with a 43% share, estimated at $3.57 billion – it is estimated that spending on interior finishing items will grow by 13.7 % by 2017.

The second-largest interiors and fit-out market valued at $37.2 billion and representing 31% of the market share is the UAE. The home furnishings market in the UAE is forecast to reach $1.63 billion in 2015, according to research company Euromonitor International, compared to $1.58 billion in 2014.

Qatar is in third place: currently there are $22.7 billion worth of projects due to be completed, while the interiors and fit-out sector had an estimated value at over $1.3 billion during 2014, and it is expected to grow further, especially because of the projects revolving around the 2022 World Cup.

USG Boral ME is the only manufacturer to provide a full ceiling system in the Middle East, offering the region locally made interior systems with international warrantees, backed by a team of professionals available around the clock to provide support to customers, right from the early stages of design up to the hand-over of a project. — SG

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Saudi leads GCC interiors market valued at $52bn

by Jumana Abdel-Razzaq on Nov 20, 2016

CONSTRUCTIONWEEKONLINE.COM

Interior finishing manufacturer, USG Boral ME, has begun producing metal ceiling panels from its newest factory in Dammam, Saudi Arabia, as the kingdom leads the interiors market at a value of $52bn.

The move marks a major expansion of the company’s product portfolio, which comprises plasterboard, ceiling lining systems and accessories.

Eng. Fares Saghbini, Managing Director of USGBORAL ME commented: “The annual growth of demand for interior finishing products in GCC is 25.6% with a value of $8.87bn from the projects likely to be completed over 2016.

“Currently, there are more than 10,000 projects under construction or in planning stage in the GCC, while the estimated value of construction projects that will be completed in the next decade is $1.4tn. Therefore, this expansion is a much needed step in meeting those increasing demands.”

Eng. Saghbini added that Saudi Arabia, with $52.5bn worth of various construction projects currently underway, is the biggest interiors market with a 43% share, estimated at $3.57bn.

It is estimated that spending on interior finishing items will grow by 13.7% by 2017.

The second-largest interiors and fit-out market valued at $37.2bn and represents 31% of the market share is the UAE.

Qatar holds the spot for the third largest interiors market with $22.7bn worth of projects due for completion.

With the country’s interiors and fit-out sector estimated at a value of over $1.3bn in 2014 alone, the market is expected to grow further, especially with more projects focused towards the 2022 World Cup in the pipeline.

USG Boral ME is the only manufacturer to provide a full ceiling system in the Middle East, offering the region locally made interior systems with international warrantees.

The new products, which are considered an enlargement of USG Boral ME’s ceiling tiles portfolio, will be unveiled in the region at The Big 5 show in Dubai, which opens on Monday.

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USG Boral ME Expansion Press Release

“We didn’t want just any ceiling, we wanted something that made a statement.” Darren Rozas ,President, Rozas-Ward Architects

USG Boral ME, a renowned manufacturer of interior finishing products, has begun production of metal ceiling panels from its Dammam factory in Saudi Arabia.  The move marks a major expansion of the company’s product portfolio which comprises plasterboard, ceiling lining systems and accessories.

You can find below/ or attached the press release published in the GCC media.

Pres links:

  1. Arabs Today (Ar) OL http://www.arabstoday.net/86/145606-%D9%8A%D9%88- %D8%A5%D8%B3-%D8%AC%D9%8A- %D8%A8%D9%88%D8%B1%D8%A7%D9%84- %D8%AA%D9%83%D8%B4%D9%81- %D8%A7%D9%84%D9%86%D9%82%D8%A7%D8%A8- %D8%B9%D9%86- %D8%AA%D9%88%D8%B3%D8%B9%D8%A7%D8%AA%D9%87%D8 %A7-%D9%81%D9%8A-%D9%85%D8%B9%D8%B1%D8%B6- %D8%A7%D9%84%D8%AE%D9%85%D8%B3%D8%A9- %D8%A7%D9%84%D9%83%D8%A8%D8%A7%D8%B1 
  2. Arabs Today (En) OL. http://www.arabtoday.net/504/usg-boral-me-unveiled- major-expansion-123429 
  3. Dubai PR Network OL. http://www.dubaiprnetwork.com/pr.asp?pr=115651 
  4. Emirates Business OL. http://emirates-business.ae/usg-boral-me- unveils-major-expansion-at-the-big-5/ 
  5. Eye of Dubai (Ar) OL. http://www.eyeofdubai.ae/ar/news/details/usg- boral-me-unveiled-major-expansion-at-the-big-5- exhibition 
  6. Eye of Dubai (En) OL  http://www.eyeofdubai.ae/news/details/usg- boral-me-unveiled-major-expansion-at-the-big-5- exhibition 
  7. Eye of Riyadh (Ar) OL. http://www.eyeofriyadh.com/ar/news/details/usg- boral-me-unveiled-major-expansion-at-the-big-5- exhibition 
  8. Eye of Riyadh (En) OL  http://www.eyeofriyadh.com/news/details/usg- boral-me-unveiled-major-expansion-at-the-big-5- exhibition 
  9. Qatar Is Booming OL. http://www.qatarisbooming.com/article/usg- boral-me-unveils-major-expansion-big-5-november 
  10. Ry20 OL. http://www.ry20.com/146199 
  11. Ventures On Site OL. https://www.venturesonsite.com/news/usg-boral- me-unveils-major-expansion-at-the-big-5/ 
  12. Go Dubai OL. http://www.godubai.com/citylife/Press_Release_page.asp? Pr=115651&Sname= 
  13. Al-Wesam OL. http://alwesam.org/?p=556437 
  14. Business World OL. http://beswd.com/?p=26658 
  15. Arabian Industry OL. http://www.arabianindustry.com/construction/news/2016/no v/20/saudi-leads-gcc-interiors-market-valued-at-52bn- 5547022/ 
  16. Al-Business OL. http://www.al- business.net/index.php/news/corporate-world/3237- 2016-11-20-09-06-18 
  17. Al-Bayan OL. http://www.albayan.ae/economy/local-market/2016-11- 21-1.2771097 
  18. Al-Khaleej OL. http://www.alkhaleej.ae/economics/page/d32a9659- d950-493f-89d3-4b85f3b0c81f 
  19. Arjja OL. http://www.arjja.com/new/s/20950 
  20. Gulf Construction OL. http://www.gulfconstructionmagazine.com/Article/2582/%D9%8A%D9%8 8_%D8%A5%D8%B3_%D8%AC%D9%8A_%D8%A8%D9%88%D8%B1 %D8%A7%D9%84_%D8%A7%D9%84%D8%B4%D8%B1%D9%82_%D 8%A7%D9%84%D8%A3%D9%88%D8%B3%D8%B7_..._%D8%B7%D8 %B1%D8%AD_%D8%A7%D9%84%D8%A3%D8%B3%D9%82%D9%81 _%D8%A7%D9%84%D9%85%D8%B9%D8%AF%D9%86%D9%8A%D8 %A9 
  21. Kharj Home OL. http://kharjhome.com/884889618.html 
  22. Trade Arabia OL. http://www.tradearabia.com/news/CONS_316972.html 
  23. Zawaayaa OL. http://zawaayaaa.blogspot.com/2016/11/blog- post_882.html 
  24. Saudi Gazette Np
  25. Saudi Gazette OL. http://saudigazette.com.sa/business/usg-boral- unveils-major-expansion/ 
  26. Zawya OL. http://www.zawya.com/mena/en/story/USG_Boral_ME_unv eils_major_expansion_at_The_Big_5_this_November- ZAWYA20161117111750/ 
  27. PRLog OL. https://www.prlog.org/12602787-usg-boral-me- unveils-major-expansion-at-the-big-5-this- november.html 
  28. Syyaha OL. http://syyaha.com/%D9%8A%D9%88-%D8%A5%D8%B3- %D8%AC%D9%8A-%D8%A8%D9%88%D8%B1%D8%A7%D9%84- %D8%A7%D9%84%D8%B4%D8%B1%D9%82- %D8%A7%D9%84%D8%A3%D9%88%D8%B3%D8%B7- %D8%AA%D9%83%D8%B4%D9%81- %D8%A7%D9%84%D9%86%D9%82%D8%A7/ 
  29. CarNews2Day (En) OL http://carnews2day.com/en/news/view/958/-%D9%8A%D9%88- %D8%A5%D8%B3-%D8%AC%D9%8A- %D8%A8%D9%88%D8%B1%D8%A7%D9%84- %D8%A7%D9%84%D8%B4%D8%B1%D9%82- %D8%A7%D9%84%D8%A3%D9%88%D8%B3%D8%B7- %D8%AA%D9%83%D8%B4%D9%81- %D8%A7%D9%84%D9%86%D9%82%D8%A7%D8%A8- %D8%B9%D9%86- %D8%AA%D9%88%D8%B3%D8%B9%D8%AA%D9%87 
  30. CarNews2Day (Ar) OL. http://carnews2day.com/ar/news/view/958/-%D9%8A%D9%88- %D8%A5%D8%B3-%D8%AC%D9%8A- %D8%A8%D9%88%D8%B1%D8%A7%D9%84- %D8%A7%D9%84%D8%B4%D8%B1%D9%82- %D8%A7%D9%84%D8%A3%D9%88%D8%B3%D8%B7- %D8%AA%D9%83%D8%B4%D9%81- %D8%A7%D9%84%D9%86%D9%82%D8%A7%D8%A8- %D8%B9%D9%86- %D8%AA%D9%88%D8%B3%D8%B9%D8%AA%D9%87 
  31. Araa News OL http://www.araanews.ae/276602 
  32. Construction Week OL  http://www.constructionweekonline.com/article- 41846-saudi-leads-gcc-interiors-market-valued-at-52bn/ 
  33. Khabar News OL. http://khabar-news.net/20974.html 
  34. Mena Herald (En) OL. https://menaherald.com/en/2016/11/20/usg-boral- unveils-major-expansion-big-5/ 
  35. Mena Herald (Ar) OL. https://menaherald.com/2016/11/20/%D9%8A%D9%88- %D8%A5%D8%B3-%D8%AC%D9%8A- %D8%A8%D9%88%D8%B1%D8%A7%D9%84- %D8%A7%D9%84%D8%B4%D8%B1%D9%82- %D8%A7%D9%84%D8%A3%D9%88%D8%B3%D8%B7- %D8%AA%D9%83%D8%B4%D9%81- %D8%A7%D9%84%D9%86%D9%82%D8%A7/ 
  36. The Peninsula OL. https://thepeninsulaqatar.com/article/21/11/2016/Qatar- interiors-market-banks-on-$22.7bn-worth-of-projects 
  37. Wasel-News OL. http://wasel-news.com/?p=133547

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Sandford Khalidiyya lifts USG Boral Soccer 2016 trophy

ARAB NEWS | Published — Wednesday 23 November 2016

ALKHOBAR: In a thrilling final match between archrivals, host and defending champion United FC lost its title, as the aggressive Sandford Khalidiyya lifted the USG Boral Soccer 2016 trophy by overcoming the challenge of United Football Club Alkhobar with a consistent performance. 

Before a big number of fans for both teams, both teams showed their best in the high intensity match. 
After the winners scored two goals the hosts apparently slowed and were unable to convert available opportunities as they missed even a penalty during the match. 
Adel Shaheem Al Dossary, dean of Environmental Design from King Fahd University of Petroleum and Minerals (KFUPM), was chief guest of the day and handed over the trophy with Maan Zeaiter from Steel Operation USG Boral, the prime sponsor of the tournament. 
Ihsan Al Jishi, CEO of Al Taraj Stadium, Abdul Waris, Abdussalam Kanniyan, Rafeek Kootilangadi, Thomas T., Wael Zeaiter, Karim Mansoor, Rasheed Umar, Alikuty Olavtoor, PM Najeeb, K. Varghese and Zaheer Baig distributed the remaining laurels to players who excelled in different positions. 
Adel Shaheen Al Dossary appreciated the service and hard work of the Indian community in the Kingdom and he reminded them to be united and observe sportsmanship at all times. 
The cash awards were presented by Albin Joseph (Express Money), Muneer (Royal Travels) and Sufyan Ashraf (BPL) to the champion and runner-up teams.

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USG BORAL SOCCER INVITATION

Dear sir,

On the occasion of 8th anniversary of United Football Club, you are cordially invited as our Guest for the Grand Finale Ceremony of USG BORAL Football Tournament on 18th November 2016 @ 6:00PM in Al Taraji Club Stadium (Dammam-Jubail highway).

United Football club is one of the pioneer club among the indian Expatriate community which was formed in 2008 and we have been conducted several sports events as part of the club anniversary. As everybody knows in the Eastern province we are trying as much as possible within the limit of a football club for the welfare of indian expatriates.

It would be a great honor for us if you would consider attending this ceremony as our Guest and United Football Club would be in your gratitude for your participation of this event.

Sincerely,

Managing Committee

United Football Club, Al Khobar

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ARAB NEWS | Published — Monday 9 November 2015

USG Boral Middle East, a major manufacturer for innovative finishing building materials in the region, Sunday announced that customers in the GCC and broader Middle East could now secure its premium SHEETROCK brand plasterboard and wall solutions locally in the region.
Manufactured at the company’s state-of-the-art production plant in Salalah, Oman, which was recently inaugurated in April 2015, USG Boral Zawawi Drywall is stated to be the first to produce the SHEETROCK brand in the GCC.
Developed in the United States more than 90 years ago, SHEETROCK has become synonymous with quality and innovation. As a result, today, it is a wall solution of choice globally and has been used in many of the world’s “most iconic and best constructed” buildings.
USG Boral’s local GCC produced SHEETROCK, like that manufactured in the United States, is UL Certified for 334 wall systems. UL is the foremost leader globally in product safety testing and certification. For more than 100 years, manufacturers have had their products evaluated and tested for safety risks by the company’s independent, third-party safety certification organization.
USG’s SHEETROCK production line in Oman has been fully certified by UL to produce fire rated products and will continue to undergo quarterly inspections according to UL’s rigorous and ongoing standards testing for quality, uniformity and safety, including fire resistance.
Fares Saghbini, MD at USG Boral Middle East, said: “Here in the Gulf region, and around the world, our focus as a company is on delivering innovation that helps our customers work smarter, do more and build better projects. That is exactly what the launch of our locally produced SHEETROCK brand plasterboard products in the GCC enables us to do. We are bringing a product line with a track record of over 90 years to the Gulf region.”